Suero is a mixture of water, sugar, and salt that they use to rehydrate people. Pharmacies in Central America sell it in little individual packets that have vitamins and things, too. I spent my summer doing volunteer work in rural Mexico, and I got crazy-sick and my host mom made me drink tons of it. It is literally the worst thing ever.
I got dehydrated in Sicily in '95. It was a bad combination of lying in the sweltering sun all day, not drinking enough water, then drinking loads of wine at sundown, further dehydrating myself - blehhh... I was sick as a dog. They fed me sugary salty water and I kept out of the sun.
Not really. There is a reason the poop is green and shown to emerge in that projectile fashion. The idea would be to make the parents aware that green watery stool is not normal or healthy. Even if they can't read what needs to be done, at least they are aware that this is problem.
While I would love to laugh at this, coming from a South Asian country where deaths from diarrhea (usually dehydration) were common, I would rank the usefulness of this ad above its humor-potential. During the rainy season in Calcutta (and most of Bengal and Bangladesh) death from dehydration that could be easily prevented by simple drinks with clean water and electrolytes was quite common and this type of graffiti-type ads were very common. Families were largely illiterate and had little to no knowledge of the simplest of health measure. I could laugh at it, but if it even saved one child's life, I would say it was worth it.
It's true; the folks in poor towns have very little knowledge of what causes it, or how dangerous it can be, and it can be remedied so easily. Many issues, including the spread of malaria and the cessation of that disease, can be eradicated swiftly if people were educated on its causes and not afraid of taking precautions and cures. If someone unfamiliar looking came over to me from another world and offered to shoot me in the arm with something that they told me would cure me of the disease that befalls my community, I would be a sceptic too. I have a friend who works for Rotary International, and they have done a great job worldwide stopping the spread of malaria and education folks on the dangers of still and unclean water.
That said, the scatological humor of diarrhea is irresistible to many.
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Date: 2008-02-07 12:04 am (UTC)Well DAMN!
*speechless*
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Date: 2008-02-07 12:19 am (UTC)no subject
Date: 2008-02-07 12:28 am (UTC)no subject
Date: 2008-02-07 12:28 am (UTC)no subject
Date: 2008-02-07 01:28 am (UTC)no subject
Date: 2008-02-09 03:21 am (UTC)...and you throw up to slow down.
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Date: 2008-02-07 12:28 am (UTC)no subject
Date: 2008-02-07 12:36 am (UTC)no subject
Date: 2008-02-07 12:36 am (UTC)"diarrhea is very dangerous. give your child oral serum."
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Date: 2008-02-07 12:37 am (UTC)Give oral serum to your child
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Date: 2008-02-07 02:41 am (UTC)no subject
Date: 2008-02-07 06:32 am (UTC)no subject
Date: 2008-02-07 12:39 am (UTC)no subject
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Date: 2008-02-07 01:00 am (UTC)no subject
Date: 2008-02-07 01:11 am (UTC)no subject
Date: 2008-02-07 01:37 am (UTC)That said, the scatological humor of diarrhea is irresistible to many.
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Date: 2008-02-07 01:11 am (UTC)no subject
Date: 2008-02-09 03:23 am (UTC)no subject
Date: 2008-02-07 01:14 am (UTC)no subject
Date: 2008-02-07 01:38 am (UTC)no subject
Date: 2008-02-07 05:23 am (UTC)but - if people understand that diarrhea is bad, how would they know to give them the suero if they can't read?
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Date: 2008-02-07 05:51 pm (UTC)