1992 Crystal Pepsi Promo bus

[barengeist.livejournal.com]

That stuff was so gross. Apparently drinking 21+ year old bottles of it now is a thing. Stupidity knows no bounds. Don't Google that. The results will be disturbing.

"Pepsi Playparks, the 1992 in-store promotion we designed with Pepsi included sell-in materials, in-store displays, and a contest that raised $2 million dollars for Northern California municipal parks.

Ken’s team created the first-ever vinyl wrapped bus in 1992 for Crystal Pepsi. This concept was quite controversial in that it commercialized public transportation. Pepsi was quite happy with the PR it generated — both good and bad. In addition that year"

Brought to you by KenCreative Strategic Design Partners.

Comments

[franklanguage.livejournal.com]

That's right: there is no bad publicity.

[fallconsmate.livejournal.com]

my former MIL really liked the caffine free diet pepsi. she loved clear even more.

i told her "if you want water, save yourself the money and DRINK WATER". (she did not like me much.)

i'm a coke gal myself. the days when i could still drink a coke first thing in the am to wake up? BLISS. (coke zero is not bad, but it is NOT the same as a fully leaded classic coke, full stop.)

[pikkewyntjie.livejournal.com]

Crystal Pepsi always makes me think of the SNL parody ad for Crystal Gravy.

[heather mccrillis (from livejournal.com)]

So were they and Coke buying up water rights at this point?