Moxie for the New Year!
Dec. 31st, 2014 05:35 pm![[personal profile]](https://www.dreamwidth.org/img/silk/identity/user.png){kind=small}
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moxie_man. Here's what he said: "What could be better at a party in 1895 to ring in the New Year than a bottle of Moxie! If you look-up "incipient paralysis", you'll find that was the polite term in the 1890's for impotence. Before the Food and Drug Act of 1906, products made outlandish claims like this. So, Moxie was the Viagra of the 1890's, something you'd want to have at your party, "just in case". :)
This ad is from the back page of the June 20, 1895 edition of The Youth's Companion magazine, which makes it all the more humorous to me in the "is that ad appropriate in that magazine?!?" category."
Thanks moxie_man!! I'd have to say, no, it wasn't appropriate for that magazine! EEK! Can you imagine the uproar today (rightly so) if there was a Viagra ad in Highlights?
moxie_man. Here's what he said: "What could be better at a party in 1895 to ring in the New Year than a bottle of Moxie! If you look-up "incipient paralysis", you'll find that was the polite term in the 1890's for impotence. Before the Food and Drug Act of 1906, products made outlandish claims like this. So, Moxie was the Viagra of the 1890's, something you'd want to have at your party, "just in case". :)This ad is from the back page of the June 20, 1895 edition of The Youth's Companion magazine, which makes it all the more humorous to me in the "is that ad appropriate in that magazine?!?" category."
Thanks moxie_man!! I'd have to say, no, it wasn't appropriate for that magazine! EEK! Can you imagine the uproar today (rightly so) if there was a Viagra ad in Highlights?
