Whitman's Instantaneous Chocolate.

[booksandcheeses.livejournal.com]

While Whitman's Instantaneous Chocolate was created in the 1860s, I do not know the year of these ads

Comments

[cindyanne1.livejournal.com]

I'm wondering how they made hot chocolate before it was in a powdered mix. I'm sure it had to do with melting regular baker's chocolate and adding sugar and perhaps other ingredients and cooking it all in with the milk.

[thremma.livejournal.com]

Possibly the way I do when I want really good chocolate (it is better than the mix). Melt a square or two of unsweetened bakers chocolate with a little milk. Add whole-fat milk and sugar to taste (I like mine much less sweet than most mixes) and simmer - don't boil - until it is blended (chocolate is thoroughly melted into milk, not in little flecks floating). It should be about the consistency of tomato soup. Add vanilla or cinnamon or instant coffee or whatever you want for flavoring.

This is really rich; usually one cup ends up being about three servings because it is drinkable candy.

[bitterlawngnome.livejournal.com]

The upper one: from Wide Awake, April 1892 vol 34 #5, inside back cover

viz http://vintage-ads.dreamwidth.org/2233317.html

[booksandcheeses.livejournal.com]

Thanks! Usually my research abilities are okay, but yesterday I was just failing.

[write-light.livejournal.com]

INSTANTANEOUS CHOCOLATE is like something from Harry Potter. XD

[rejectomorph]

Dave Manuel's inflation calculator says that 75 cents of 1892 money would be $19.23 in today's money. 1 lb cans of Nestle's instant are running around five to six dollars at my local stores, and Peet's sells a pound of its house brand for $9.95. Whitman's Instantaneous Chocolate must have been a luxury item in its day.

[ejia-arath03.livejournal.com]

Why yes, I too think everyone should have chocolate! Especially me! Sadly the kind of instantaneous chocolate I was thinking of was more like willing a bar of chocolate with hazelnuts in it into existence by the power of my mind, but I guess instant cocoa is fine too.