Saul Bass - United

[noluck-boston.livejournal.com]

I too am remembering Saul Bass and his design for United Airlines.

The Tulip.                                                      

My Own Saul Bass United Model.

Comments

[cremepuff.livejournal.com]

I miss the old United logo. I know their current one was acquired as part of their takeover of Continental, but I do not like it.

[john-holton.livejournal.com]

Having come from Chicago and thus having flown United many times out of O'Hare, the Bass United logo said "home." The one they're using now... I didn't like it as Continental's logo, either. I think Continental's logo prior to the one that's used by United now was also a Saul Bass creation. And I really liked the motto "the proud bird with the golden tail."