PLIOFILM A-Z Alphabet Series, 1940s

[write-light.livejournal.com]

Pliofilm was a clear plastic (rubber hydrochloride) developed by Goodyear, used for wrapping and storage (and clothing!).  They made a great series of ads, of which I've found barely half.  If you discover more (there's another similar series of which I have only 2, as well), please let us know.

Herewith, their A-Z series from the mid-1940s (1946-48).  Or rather, B, C, D, F, G, J, L, M, O, P1, P2, R, S1, S2, W, & X.  Not surprisingly, they were straining with "X". ;D

ETA: Thanks to noluck_boston for tracking down A, C2, and M2! :)
































A preview:

Comments

[mjspice.livejournal.com]

Nice!

[missdimple.livejournal.com]

I like how they used X, actually. :)

[misstia]

i think that was their product they discontinued cuz it had cancer causing chemicals in it....i have an almost full roll of it in my garage!!!

[missdimple.livejournal.com]

Do you use it for any purpose?

[misstia]

oh no!!! it got pulled because it had some harmful to humans chemical in it and it wouldn't be safe to use!!! i just have it as a 'historical memento'!

[write-light.livejournal.com]

Benzene - SEVERELY deadly to all parts of you.

[misstia]

that's it!!!! i knew it was something!!! I got some though---in the garage!!

[missdimple.livejournal.com]

Oh, look. It's the gift that is still giving. It's *still* found in cigarettes. :/ http://en.wikipedia.org/wiki/Benzene

[misstia]

don't cigarettes also have formaldehyde in 'em too? just a bunch of good stuff in 'em!!!

[pikkewyntjie.livejournal.com]

It all looks delicious! Are the guns fresh or frozen?

[write-light.livejournal.com]

Other choices in the series are "in barbecue sauce" and "for export".

[pikkewyntjie.livejournal.com]

And oven fresh (http://www.wrdw.com/home/headlines/97742659.html)!

[noluck-boston.livejournal.com]

Are you looking for the physical copies, or just digital to add to the discussion?

[write-light.livejournal.com]

Oh just digital, thanks. Incomplete sets bug me, and the art is so fun. :)

[singeaddams.livejournal.com]

No, no, no, those wieners in barbeque sauce will not be 'better' at all.

[teamrodent.livejournal.com]

Couldn't the fruitcake had been donated to the war effort? :p

[write-light.livejournal.com]

This is all post-war. 1946-48. The fruitcake is from WWI.

[noluck-boston.livejournal.com]

I pushed your dates to 1945 and found out that most of these ads were posted in Life.
Here is A for Asparagus and Aspirins.
http://books.google.com/books?id=KVMEAAAAMBAJ&lpg=PA15&dq=Pliofilm%20%20life&pg=PA15#v=onepage&q=Pliofilm%20%20life&f=true

[noluck-boston.livejournal.com]

C Cheese and Crackers. http://books.google.com/books?id=rkkEAAAAMBAJ&lpg=PA9&dq=Pliofilm%20%20life&pg=PA9#v=onepage&q=Pliofilm%20%20life&f=false

[write-light.livejournal.com]

Yaaaay!! Yes they're all from LIFE magazine as far as I can tell -- thank you very much!

[noluck-boston.livejournal.com]

If you need help downloading them let me know. I figured it out lol. I also saw one for Meat and Motors too. However its a thumb and the original is now gone.

[noluck-boston.livejournal.com]

http://wwii-letters-to-wilma.blogspot.com/2012/08/20-august-1945.html