Chesterfield, 1944

[neuralclone.livejournal.com]

Not a contest entry. *g* I deplore the product, but I really like the design in this ad - its brief text is a refreshing change from the verbosity of most ads of this era.



From McCall's, February 1944

Comments

[suzycat.livejournal.com]

How old do you think he's supposed to be? He looks 12. Young men had to grow up fast in wartime I guess!

[rhonan.livejournal.com]

Ah, those actually were some tasty smokes. Times changed fast.

[write-light.livejournal.com]

She knows I'm cheesey? XD

[hannahsarah.livejournal.com]

I looked at the photo of the woman, and then read "Milder Better" as "Bette Midler".

0_o

Oh brain, why so crazy?

[bradygirl_12]

I agree! Good layout.

[john-holton.livejournal.com]

It is a nice ad, despite the fact that Chesterfields contributed to my mother's demise.

[neuralclone.livejournal.com]

Benson & Hedges did for my father, but the principle's the same.

(There seem to be a lot of clever and stylish cigarette ads, probably because you have to try just that little bit harder to get consumers to start using a product which literally goes up in smoke!)