Almost... almost. Five ads that are almost great.

[write-light.livejournal.com]

One of the best advertising words (apart from "up to" and "virtually") is almost.   Read more about 'weasel words' HERE.

Campbell's Soup, 1949    This one wins for two 'almosts' and for such prominent featuring of the word.



A treatise on skin! 1948


Regency Square's briefs, late 1960s


Hanover House Facial Gym


Pond's Cold Cream, 1954

Comments

[bookgirlwa.livejournal.com]

Those briefs!!!!!!!!!!!!!!!! ::iz ded from lolz::

[murakozi.livejournal.com]

So the opening in those briefs supposed to be a revolutionary new fly or is it for some more naughty purpose?

[bitterlawngnome.livejournal.com]

I vote for "naughty".

[write-light.livejournal.com]

Well, now what do *you* think. :D

[bradygirl_12]

The guy in the briefs ad looks like his neck is too skinny for his head. If it was today, I'd say someone Photoshopped another guy's head on someone else's body. ;)

The Hanover House Facial Gym? Is that what they're calling it now? 'Exercise'? ;)

[thatdamnbroad.livejournal.com]

omg these are GOLD

THOSE BRIEFS O__O

[rosehiptea.livejournal.com]

All great finds but the briefs are amazing...

[pikkewyntjie.livejournal.com]

Those Man Mates deserve their own post! My first thought was that they were designed with glory holes in mind. Hey, those few seconds you save not having to pull up your underwear might save your political career!

(The comments sections looks all weird again.)

[write-light.livejournal.com]

Three more HERE (http://www.postmodernbarney.com/2011/07/for-the-continental-man/).

[pikkewyntjie.livejournal.com]

Those are hilarious! I like the first ad in that set. "Nice pussy there. I also like the cat on your underwear." It's also funny how the guy in the robe is giving a thumbs-down and his other hand looks freakishly large.

The warning about the white underwear in another ad is also funny. Sounds more like a suggestion than a warning. I imagine it would be good for something akin to a wet t-shirt contest. Legally, you're wearing clothes, buuuuuut . . .

[meezergal.livejournal.com]

Wow. You just can't make this stuff up! D:

[moonjaguar.livejournal.com]

The facial gym is part of the man mates, right?

[kip-w.livejournal.com]

Christ, what a briefs hole!

[itskelp.livejournal.com]

Is the second one advertising some sort of old school DIY chemical peel? yeesh

[imweirdlikethat.livejournal.com]

My grandma swore by cold cream all her life. I used to hate when she'd go to kiss me before bed and her face would be all slippery.

[lightning-rose.livejournal.com]

Zip codes didn't exist until 1963, so that sets the earliest possible date for the briefs ad.

The lettering in the "Man-Mate" graphic is common to psychedelic era rock concert posters, so I'd date the ad to 1967-1970.

[1geek-queen.livejournal.com]

Those briefs are, uh, interesting. lol