[identity profile] booksandcheeses.livejournal.com posting in [community profile] vintageads
The "Annie" orphans for Bonne Bell/Ten-o-Six Cosmetics, 1977



Miss Tia, I first posted this over a year ago. Let me know if a repost for the contest is a bad idea.

Date: 2011-04-03 12:54 am (UTC)
From: [identity profile] gwenyvere4.livejournal.com
Kind of a hilarious way to sell makeup... since orphans usually don't wear it... ; )

Date: 2011-04-03 01:07 am (UTC)
misstia: (Default)
From: [personal profile] misstia
reposts for contests are a-okay!!! :) i'm even reposting ads i posted in our celebs in ads contest from a couple months ago!! thank you for asking though!

yes

Date: 2011-04-03 02:24 am (UTC)
From: [identity profile] pikkewyntjie.livejournal.com
Very cute and different, too! But what a weird way to sell cosmetics! Depression-era orphans hardly evoke images of beauty. I do remember those giant Bonne Belle lip glosses. Every girl in my school had one of those.

Re: yes

Date: 2011-04-03 02:31 am (UTC)
From: [identity profile] fallconsmate.livejournal.com
One? *locks the drawer of the bedside table* *looks innocent* ;)

I...have a lip balm addiction. And...a real hatred of anything touching my lips. Yeah, I know. I'm a wee bit crazy-making at times, lol.

Re: yes

Date: 2011-04-03 12:45 pm (UTC)
From: [identity profile] pikkewyntjie.livejournal.com
Ha ha! I meant to say AT LEAST one! I remember they came with a hanging loop, sort of, and girls would wear them off their belt loops of their jeans.

Re: yes

Date: 2011-04-03 12:48 pm (UTC)
From: [identity profile] fallconsmate.livejournal.com
*grins* i sent my adult daughter a bunch of lip balms her last birthday. AND probably 10 bottles of nail polish that didnt suit my coloring.

so she calls me... "mama, you are just NOT well in the head." :D

Re: yes

Date: 2011-04-03 02:44 am (UTC)
From: [identity profile] rosehiptea.livejournal.com
Oh, I remember those too! I never had one but my friend next-door did.

It is a strange ad though... even though I remember Annie being a Big Deal.

Re: yes

Date: 2011-04-03 03:32 am (UTC)
From: [identity profile] suzycat.livejournal.com
It was so, so SO trendy though. It was like Glee or something. Annie Annie Annie in every magazine for teens.

Re: yes

Date: 2011-04-03 03:39 am (UTC)
From: [identity profile] cionaudha.livejournal.com
Drove me NUTS. The girls next door were musical theater wannabes and sang that damned song loud and long. AGH.

Date: 2011-04-03 03:31 am (UTC)
From: [identity profile] suzycat.livejournal.com
I completely forgot about Annie with a 70s graduate cut!

Date: 2011-04-03 03:41 am (UTC)
From: [identity profile] cionaudha.livejournal.com
I know! :-D And the two brunettes she's got her arms around, too.

Honestly, it's one of the easiest costume elements to get right. There's no reason not to.

Date: 2011-04-05 03:59 pm (UTC)
From: [identity profile] murakozi.livejournal.com
I'm glad you pointed out the hair cut. I was trying to figure out where the heck Annie was in the picture. I'd never seen that hair before.

Date: 2011-04-03 04:34 am (UTC)
From: [identity profile] ejia-arath03.livejournal.com
Reading the actual text, most of the stuff they're selling is actually to help take off the makeup they use on stage. Soap (oh, excuse me, non-soap), lotion, shampoo, conditioner.

Date: 2011-04-03 04:49 pm (UTC)
From: [identity profile] ejia-arath03.livejournal.com
I think it all falls under "personal hygiene/personal care". At least I've seen drugstores and supermarkets place them in sections named that way.

Date: 2011-04-03 12:48 pm (UTC)
From: [identity profile] pikkewyntjie.livejournal.com
Right. It does make sense when you read it. I think a more effective image would have been to show the girls backstage using the products but I'm not a marketing expert.

Date: 2011-04-03 06:31 pm (UTC)
From: [identity profile] meezergal.livejournal.com
I think it's a cute ad. That said, I'm glad they didn't advise using 10-0-6 Skin Lotion. That stuff was horrible! Burned like a bonfire-- I think the first ingredient was rubbing alcohol, and the second was lye, or something similar. Ouch!

Date: 2011-04-04 03:07 am (UTC)
From: [identity profile] suzycat.livejournal.com
OMG, I started using it on my very clear dry skin because teen magazines had convinced me that as a teenager, I needed it... broke out as a result and yes, did it ever sting. It was like Listerine for your face.

Profile

vintageads: (Default)
Vintage Ads

October 2025

S M T W T F S
   1234
567891011
12131415161718
19202122232425
2627 28293031 

Most Popular Tags

Style Credit

Expand Cut Tags

No cut tags
Page generated Apr. 2nd, 2026 11:23 pm
Powered by Dreamwidth Studios