http://mangodebango.livejournal.com/ ([identity profile] mangodebango.livejournal.com) wrote in [community profile] vintageads2011-12-29 04:00 pm
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Mortein: "Louie The Fly" Campaign

One of the longest running and most popular ad campaigns in Australia.

Originally created in 1957 for Mortein fly spray, this 1962 version which started the jingle has continued through the years.

Louie the Fly - Mortein Fly spray (1962 version)





Louie the Fly - Mortein Fly spray (1980's version)




There's also a more recent 1990's version among others.


[identity profile] noluck-boston.livejournal.com 2011-12-30 12:20 am (UTC)(link)
Hows that Ozone layer down there. :P

[identity profile] singeaddams.livejournal.com 2011-12-30 12:41 am (UTC)(link)
Aw, poor Louie! I also felt sorry for the bugs in the RAID commercials for I am a weirdo.

[identity profile] drhoz.livejournal.com 2011-12-30 01:09 am (UTC)(link)
not good.

[identity profile] drhoz.livejournal.com 2011-12-30 01:11 am (UTC)(link)
there was also the recent fake controversy where it they claimed they were going to retire Louie. Of course, it was just a publicity campaign, as usual.

[identity profile] 1geek-queen.livejournal.com 2011-12-30 02:57 am (UTC)(link)
Cute ads.
Edited 2011-12-30 02:58 (UTC)

[identity profile] superfan1.livejournal.com 2011-12-30 09:02 pm (UTC)(link)
Aw, poor fly. Adorable videos. :)