misstia: (me default)
[personal profile] misstia posting in [community profile] vintageads
The below ad, from 1926, is real. This ad might have planted the seed for Kodak's "Death Campaign" of 1932. The Death Campaign was designed, photos taken, but never completed or published. It's sometimes alluded to as having actually been ran, but it wasn't and the remnants of it aren't in the Kodak archives. It's at the Hartman Center for Sales, Advertising, and Marketing History.

One ad was entitled 'Thanksgiving 1930 - The last time we were ever to be together' with a photo of a father, 3 children, and 2 grandparents. Another, has a little girl walking by the ocean with the caption 'It was the last picture we got of her'. WHO THE HELL THOUGHT THIS WAS A GOOD IDEA?!?! It's obvious why it never ran; but how did it get so far along? Something we'll never know.


Date: 2017-04-02 03:08 pm (UTC)
From: [identity profile] deathstar461.livejournal.com
well of course, back in those days life expectancy wasnt quite what it is today.... Polio was a still a big deal, and there was that major flu epidemic only a decade ago, and the dust bowl and depression right around the corner

Date: 2017-04-02 05:01 pm (UTC)
From: [identity profile] srsly-yes.livejournal.com
The idea might have been the last vestige of the Victorian era's passion for mourning loved ones, such as mourning jewelry and hair art. Still, a Debbie downer.

Date: 2017-04-02 10:55 pm (UTC)
From: [identity profile] thedabara-cds.livejournal.com
Heck, in Victorian times when a family member (esp. a child) died sometimes they'd have family photos taken with the corpse posed like they were still alive. I could see this as an extension of that...

Date: 2017-04-03 03:17 pm (UTC)
From: [identity profile] murakozi.livejournal.com
But perhaps the ad was intended for the turkeys!


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